3 Companies That Got Political for Super Bowl LI

It’s no secret that politics have become an insanely popular topic in light of the recent election, as well as controversial actions taken by Donald Trump and his administration. Adding to the already-present political buzz all over social media, several companies aired commercials that made overt political statements during Super Bowl LI. 1. Coca-Cola ran a commercial shortly before the kickoff […]

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Ca$h Me Outside

It looks like the internet has found its new star–for the next week, at least. A thirteen year old girl, Danielle, and her mom were recently featured on an episode of Dr. Phil due to their ridiculously unstable relationship. If you want a good laugh, watch the video below: In the video, Danielle calls the […]

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Spotify Is the New Social

Spotify recently kicked off its largest ever global campaign in which it bids goodbye to last year with the slogan, “Thanks 2016, it’s been weird.” To successfully run this campaign, Spotify organized all of the data it has on its listeners. Using that data, they created super localized, personalized, and amusing billboards and placed them all over the […]

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The Silent Epidemic

Social media has completely blown up in the last 10 years or so, not only changing the social landscape, but the business landscape as well. In my post today, I want to zero in on an aspect of social media that has been a point of conflict for me personally. As a digital marketing major, of […]

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